Tseh.Space serves as a mesmerizing hub for contemporary multimedia installations, where innovation and creativity intertwine. The visual identity we developed is characterized by its simplicity and boldness. At its core, our design system revolves around the concept of a "tag," serving as a metaphor for a space that can embrace and integrate diverse artistic expressions.
Client
Tseh.Space
2022
Contribution
Visual identity
Visual communication
Team
Roman Shtein, Jenya Shtein
Anton Kolodyazny
Inspiration
Drawing inspiration from the boundless nature of Tseh Space, our visual identity captures the essence of exploration, creativity, and inclusivity. Through a minimalist approach, we have distilled the essence of the space into a concise and powerful visual language that resonates with the vibrant energy of multimedia art.
Festival 2022
in 2022, INTERVALS marked its 5th anniversary featuring media artists from Russia, Japan and Turkey. Over 100,000 people visited the festival in 2022.
The main program was preceded by a teaser event which launched the interaction of media artists with the renewed urban landscape of Nizhny Novgorod and the exploration of new opportunities for the city after a recent mass refurbishment.
INTERVALS ‘22 line-up:
Ouchhh, Nohlab, Naowao, Radugadesign, TUNDRA, media.tribe, Ivan Gorokhov (Meshsplash studio), DOBRO studio, Curiosity Lab, Hilights.studio, FLIGHTGRAF and dreamlaser studio.
Scope of work
INTERVALS is a large-scale festival that takes place three days a year and is presented in the brightest and most unusual locations. We developed a printed map that easily helped to navigate through all the installations and locations of the city. As part of the work on visual communication, social media, navigation, website, uniforms and merch were worked out for both the team and guests.
Scope of work
INTERVALS is a large-scale festival that takes place three days a year and is presented in the brightest and most unusual locations. We developed a printed map that easily helped to navigate through all the installations and locations of the city. As part of the work on visual communication, social media, navigation, website, uniforms and merch were worked out for both the team and guests.